AAPL
Apple Inc. · Technology · Market cap $5.08T
Insiders sold $95.5M net in the last 90 days ·6 sellers, 0 buyers· 16 of 16 sales under Rule 10b5-1 plans· latest Form 4 filed Oct 22, 2026
Insider Buying
$0
reported purchases (SEC code P)
Insider Selling
$208.2M
reported sales (SEC code S)
Unique Insiders
8
in the rolling window
Latest filing
Oct 22, 2026
Newstead Jennifer
Apple Inc. (AAPL) has 39 SEC Form 4 filings (88 transaction rows) in the rolling window, disclosed by 8 distinct insiders. Most recent filing: Oct 22, 2026.
Inside the rolling window, 8 insiders at Apple Inc. reported no open-market purchases and 24 open-market sales totaling $208.2M. The most active filer is SVP, GC and Government Affairs Newstead Jennifer with 11 filings. Insiders have net sold $183.0M over the trailing 6 months. The most recent open-market filing is a sale of 2,399 shares by SVP, GC and Government Affairs Newstead Jennifer, dated Oct 20, 2026, worth $815K.
- Industry:Consumer Electronics
- CEO:Timothy D. Cook
- Employees:166,000
- HQ:Cupertino, CA, US
- IPO:1980-12-12
| Source | |||||||
|---|---|---|---|---|---|---|---|
| SVP, GC and Government Affairs | Sale | 2,399 | $815K | Oct 22 | — | SEC ↗ | |
Borders BenFirst in 4 months | Principal Accounting Officer | Sale | 1,280 | $442K | Oct 19 | +1.5% | SEC ↗ |
Parekh KevanFirst in 6 months | Senior Vice President, CFO | Sale | 1,392 | $480K | Oct 19 | +1.5% | SEC ↗ |
| SVP, GC and Government Affairs | Sale | 2,399 | $828K | Oct 15 | — | SEC ↗ | |
| SVP, GC and Government Affairs | Sale | 2,399 | $796K | Oct 8 | — | SEC ↗ | |
COOK TIMOTHY DFirst in 6 months | Executive Chair | Sale | 191,753 | $63.8M | Oct 5 | — | SEC ↗ |
O'BRIEN DEIRDREFirst in 6 months | Senior Vice President | Sale | 46,389 | $15.5M | Oct 5 | — | SEC ↗ |
Ternus JohnFirst filing | CEO | Sale | 25,412 | $8.5M | Oct 5 | — | SEC ↗ |
| SVP, GC and Government Affairs | Sale | 2,399 | $806K | Oct 1 | — | SEC ↗ | |
| SVP, GC and Government Affairs | Sale | 2,399 | $816K | Sep 24 | — | SEC ↗ | |
| SVP, GC and Government Affairs | Sale | 1,438 | $475K | Sep 17 | — | SEC ↗ | |
| SVP, GC and Government Affairs | Sale | 1,438 | $456K | Sep 10 | — | SEC ↗ | |
| SVP, GC and Government Affairs | Sale | 1,439 | $456K | Sep 3 | — | SEC ↗ | |
| SVP, GC and Secretary | Sale | 1,439 | $447K | Aug 27 | — | SEC ↗ | |
| SVP, GC and Secretary | Sale | 1,439 | $442K | Aug 20 | — | SEC ↗ | |
Newstead JenniferFirst in 8 months | SVP, GC and Secretary | Sale | 1,439 | $443K | Aug 13 | — | SEC ↗ |
| Principal Accounting Officer | Sale | 116 | $34K | Jun 17 | — | SEC ↗ | |
| Director | Sale | 50,000 | $15.6M | May 29 | — | SEC ↗ | |
Borders BenFirst filing | Principal Accounting Officer | Sale | 1,274 | $369K | May 12 | — | SEC ↗ |
LEVINSON ARTHUR DFirst filing | Director | Sale | 250,000 | $71.2M | May 8 | — | SEC ↗ |
Parekh KevanFirst filing | Senior Vice President, CFO | Sale | 1,534 | $422K | Apr 27 | — | SEC ↗ |
COOK TIMOTHY DFirst in 3 months | Chief Executive Officer | Sale | 64,949 | $16.5M | Apr 3 | — | SEC ↗ |
O'BRIEN DEIRDREFirst filing | Senior Vice President | Sale | 30,002 | $7.7M | Apr 3 | — | SEC ↗ |
KONDO CHRISFirst filing | Principal Accounting Officer | Sale | 3,752 | $1.0M | Nov 12 | — | SEC ↗ |
Earnings: last 7 quarters
Congress trading AAPL 300 all-time
- DRep. Cleo FieldsPurchase$1,001 - $15,0002026-09-08
- RRep. Kevin HernSale$1,001 - $15,0002026-09-08
- RRep. Kevin HernSale$1,001 - $15,0002026-09-08
- RRep. Kevin HernSale$1,001 - $15,0002026-09-08
- RRep. Kevin HernOther$1,001 - $15,0002026-09-08
- RRep. Kevin HernOther$1,001 - $15,0002026-09-08
STOCK Act disclosures are filed up to 45 days after the trade. Amount is a disclosed range, not an exact figure.
Reddit mentions
See all →AAPL is the #19 most-discussed ticker across finance subreddits, with 63 mentions in the last 24 hours, +37 vs the day before, hottest in r/WallStreetBets.
Mention counts are conversation volume, not a quality signal. Not investment advice.
Frequently asked questions
How many SEC Form 4 insider filings does AAPL have?
Apple Inc. (AAPL) has 39 SEC Form 4 filings (88 transaction rows) in the rolling 365-day window, disclosed by 8 distinct insiders. Most recent filing: Oct 22, 2026.
When was the most recent SEC Form 4 filing for AAPL?
The most recent Form 4 filing for AAPL on Tracefour is dated Oct 22, 2026.
Who is the most active insider at AAPL?
The most active SEC Form 4 filer at AAPL in the rolling window is SVP, GC and Government Affairs Newstead Jennifer, with 11 filings.
What is the net insider flow at AAPL over the last 6 months?
Over the trailing 180 days, insiders at AAPL have net sold $183.0M based on SEC Form 4 disclosures.
What is the total insider buy and sell value at AAPL in the current window?
Inside the rolling window, insiders at AAPL bought $0 and sold $208.2M based on SEC Form 4 filings.
Can I get alerts for AAPL insider trading?
Yes. Tracefour sends a free email when a new SEC Form 4 purchase or sale is filed at Apple Inc. (AAPL). Alerts are set per company from the page itself, there is no paid tier, and each email links to the original filing on SEC EDGAR.
Related companies
Apple Inc. is in the Technology sector.