BZUN
Baozun Inc. · Retail Trade · Market cap $641.9M(Price slightly stale)
Insiders bought $256K net in the last 90 days ·0 sellers, 2 buyers· latest Form 4 filed Oct 16, 2026
Insider Buying
$1.6M
reported purchases (SEC code P)
Insider Selling
$0
reported sales (SEC code S)
Unique Insiders
2
in the rolling window
Latest filing
Oct 16, 2026
Qiu Wenbin
Baozun Inc. (BZUN) has 34 SEC Form 4 filings (52 transaction rows) in the rolling window, disclosed by 2 distinct insiders. Most recent filing: Oct 16, 2026.
Inside the rolling window, 2 insiders at Baozun Inc. reported 50 open-market purchases totaling $1.6M and no open-market sales. The most active filer is Chief Executive Officer Qiu Wenbin with 37 filings. Insiders have net bought $1.1M over the trailing 6 months. The most recent open-market filing is a purchase of 5,800 shares by Chief Executive Officer Qiu Wenbin, dated Oct 14, 2026, worth $20K.
- Industry:Specialty Retail
- CEO:Wenbin Qiu
- Employees:6,626
- HQ:Shanghai, SH, CN
- IPO:2015-05-20
| Source | |||||||
|---|---|---|---|---|---|---|---|
| Chief Executive Officer | Purchase | 5,800 | $20K | Oct 16 | -0.5% | SEC ↗ | |
| Chief Executive Officer | Purchase | 6,000 | $20K | Oct 14 | +10.4% | SEC ↗ | |
| Chief Executive Officer | Purchase | 5,800 | $20K | Oct 14 | +10.4% | SEC ↗ | |
| Chief Executive Officer | Purchase | 7,000 | $20K | Sep 22 | +23.7% | SEC ↗ | |
| Chief Executive Officer | Purchase | 6,900 | $20K | Sep 22 | +23.7% | SEC ↗ | |
| Chief Executive Officer | Purchase | 7,300 | $20K | Sep 18 | +29.8% | SEC ↗ | |
| Chief Executive Officer | Purchase | 7,100 | $20K | Sep 18 | +29.8% | SEC ↗ | |
| Chief Strategy Officer | Purchase | 13,900 | $38K | Sep 17 | +33.1% | SEC ↗ | |
| Chief Executive Officer | Purchase | 7,300 | $20K | Sep 16 | +34.1% | SEC ↗ | |
| Chief Executive Officer | Purchase | 7,300 | $20K | Sep 16 | +34.1% | SEC ↗ | |
| Chief Strategy Officer | Purchase | 13,500 | $38K | Sep 4 | — | SEC ↗ | |
| Chief Strategy Officer | Purchase | 29,000 | $83K | Jun 26 | — | SEC ↗ | |
| Chief Executive Officer | Purchase | 10,000 | $28K | Jun 24 | — | SEC ↗ | |
| Chief Executive Officer | Purchase | 10,000 | $28K | Jun 22 | — | SEC ↗ | |
| Chief Executive Officer | Purchase | 10,000 | $28K | Jun 22 | — | SEC ↗ | |
| Chief Strategy Officer | Purchase | 18,500 | $53K | Jun 22 | — | SEC ↗ | |
| Chief Executive Officer | Purchase | 10,000 | $28K | Jun 17 | — | SEC ↗ | |
| Chief Executive Officer | Purchase | 10,000 | $27K | Jun 17 | — | SEC ↗ | |
| Chief Executive Officer | Purchase | 10,000 | $27K | Jun 15 | — | SEC ↗ | |
| Chief Executive Officer | Purchase | 10,000 | $27K | Jun 15 | — | SEC ↗ | |
| Chief Strategy Officer | Purchase | 18,000 | $48K | Jun 15 | — | SEC ↗ | |
| Chief Executive Officer | Purchase | 10,000 | $27K | Jun 11 | — | SEC ↗ | |
| Chief Executive Officer | Purchase | 10,000 | $26K | Jun 11 | — | SEC ↗ | |
| Chief Executive Officer | Purchase | 10,000 | $27K | Jun 9 | — | SEC ↗ | |
| Chief Executive Officer | Purchase | 10,000 | $28K | Jun 9 | — | SEC ↗ |
Earnings: last 7 quarters
Frequently asked questions
How many SEC Form 4 insider filings does BZUN have?
Baozun Inc. (BZUN) has 34 SEC Form 4 filings (52 transaction rows) in the rolling 365-day window, disclosed by 2 distinct insiders. Most recent filing: Oct 16, 2026.
When was the most recent SEC Form 4 filing for BZUN?
The most recent Form 4 filing for BZUN on Tracefour is dated Oct 16, 2026.
Who is the most active insider at BZUN?
The most active SEC Form 4 filer at BZUN in the rolling window is Chief Executive Officer Qiu Wenbin, with 37 filings.
What is the net insider flow at BZUN over the last 6 months?
Over the trailing 180 days, insiders at BZUN have net bought $1.1M based on SEC Form 4 disclosures.
What is the total insider buy and sell value at BZUN in the current window?
Inside the rolling window, insiders at BZUN bought $1.6M and sold $0 based on SEC Form 4 filings.
Can I get alerts for BZUN insider trading?
Yes. Tracefour sends a free email when a new SEC Form 4 purchase or sale is filed at Baozun Inc. (BZUN). Alerts are set per company from the page itself, there is no paid tier, and each email links to the original filing on SEC EDGAR.
Related companies
Baozun Inc. is in the Retail Trade sector.