GO
Grocery Outlet Holding Corp. · Retail Trade · Market cap $1.1B
Insiders bought $388K net in the last 90 days ·1 seller, 2 buyers· latest Form 4 filed Sep 1, 2026
Insider Buying
$8.3M
reported purchases (SEC code P)
Insider Selling
$923K
reported sales (SEC code S)
Unique Insiders
12
in the rolling window
Latest filing
Sep 1, 2026
Jaros Carey F.
Grocery Outlet Holding Corp. (GO) has 45 SEC Form 4 filings (57 transaction rows) in the rolling window, disclosed by 12 distinct insiders. Most recent filing: Sep 1, 2026.
Inside the rolling window, 12 insiders at Grocery Outlet Holding Corp. reported 17 open-market purchases totaling $8.3M and 12 open-market sales totaling $923K. The most active filer is Director Ragatz Erik D. with 6 filings. Insiders have net bought $7.7M over the trailing 6 months. The largest single insider purchase in this window was $1.7M by President and CEO Potter Jason J. N. on Mar 19, 2026. The most recent open-market filing is a purchase of 15,000 shares by Director Jaros Carey F., dated Aug 27, 2026, worth $176K.
- Industry:Grocery Stores
- CEO:Jason Potter
- Employees:1,692
- HQ:EmeryVille, CA, US
- IPO:2019-06-20
| Source | |||||||
|---|---|---|---|---|---|---|---|
Jaros Carey F.First in 6 months | Director | Purchase | 15,000 | $176K | Sep 1 | -6.8% | SEC ↗ |
Kerr Frank MichaelFirst filing | See Remarks | Sale | 1,432 | $16K | Aug 24 | -6.2% | SEC ↗ |
| See Remarks | Purchase | 8,000 | $87K | Aug 21 | -2.7% | SEC ↗ | |
| See Remarks | Purchase | 5,000 | $48K | Jun 29 | +16.2% | SEC ↗ | |
Miller Paul BlaineFirst filing | See Remarks | Purchase | 10,000 | $94K | Jun 22 | +20.6% | SEC ↗ |
| See Remarks | Sale | 1,851 | $13K | Apr 2 | +56.4% | SEC ↗ | |
| Director | Purchase | 125,000 | $883K | Mar 30 | +66.5% | SEC ↗ | |
| President and CEO | Purchase | 110,252 | $700K | Mar 25 | +72.6% | SEC ↗ | |
| President and CEO | Purchase | 2,556 | $17K | Mar 25 | +72.6% | SEC ↗ | |
| President and CEO | Purchase | 286,097 | $1.7M | Mar 20 | +95.0% | SEC ↗ | |
| Director | Purchase | 33,997 | $199K | Mar 19 | — | SEC ↗ | |
| Director | Purchase | 50,000 | $288K | Mar 19 | — | SEC ↗ | |
| Director | Purchase | 100,000 | $609K | Mar 17 | — | SEC ↗ | |
| Director | Purchase | 16,003 | $94K | Mar 17 | — | SEC ↗ | |
| EVP, GC and Secretary | Sale | 3,425 | $21K | Mar 17 | — | SEC ↗ | |
| See Remarks | Sale | 3,705 | $22K | Mar 17 | — | SEC ↗ | |
| EVP, Chief Purchasing Officer | Sale | 4,721 | $29K | Mar 17 | — | SEC ↗ | |
Ragatz Erik D.First filing | Director | Purchase | 125,000 | $750K | Mar 12 | — | SEC ↗ |
York JeffreyFirst filing | Director | Purchase | 120,000 | $698K | Mar 11 | — | SEC ↗ |
| See Remarks | Sale | 1,630 | $10K | Mar 11 | — | SEC ↗ | |
Lindberg Eric J. Jr.First filing | Director | Purchase | 275,000 | $1.6M | Mar 11 | — | SEC ↗ |
Jaros Carey F.First filing | Director | Purchase | 40,000 | $250K | Mar 11 | — | SEC ↗ |
Bortner Andrea ReneeFirst filing | See Remarks | Sale | 4,053 | $24K | Mar 10 | — | SEC ↗ |
Wilson Steven K.First in 4 months | EVP, Chief Purchasing Officer | Sale | 5,141 | $30K | Mar 10 | — | SEC ↗ |
Thompson Luke DFirst filing | EVP, GC and Secretary | Sale | 3,785 | $22K | Mar 10 | — | SEC ↗ |
Congress trading GO 5 all-time
- DRep. Daniel GoldmanOther$1,001 - $15,0002023-03-06
- DRep. Susie LeeOther$1,001 - $15,0002021-01-28
- DRep. Susie LeeOther$1,001 - $15,0002020-04-28
- DRep. Susie LeePurchase$1,001 - $15,0002020-01-28
- DRep. Susie LeePurchase$1,001 - $15,0002020-01-30
STOCK Act disclosures are filed up to 45 days after the trade. Amount is a disclosed range, not an exact figure.
Reddit mentions
See all →GO is the #43 most-discussed ticker across finance subreddits, with 10 mentions in the last 24 hours, -1 vs the day before, hottest in r/WallStreetBets.
Mention counts are conversation volume, not a quality signal. Not investment advice.
Frequently asked questions
How many SEC Form 4 insider filings does GO have?
Grocery Outlet Holding Corp. (GO) has 45 SEC Form 4 filings (57 transaction rows) in the rolling 365-day window, disclosed by 12 distinct insiders. Most recent filing: Sep 1, 2026.
When was the most recent SEC Form 4 filing for GO?
The most recent Form 4 filing for GO on Tracefour is dated Sep 1, 2026.
Who is the most active insider at GO?
The most active SEC Form 4 filer at GO in the rolling window is Director Ragatz Erik D., with 6 filings.
What is the net insider flow at GO over the last 6 months?
Over the trailing 180 days, insiders at GO have net bought $7.7M based on SEC Form 4 disclosures.
What was the largest insider purchase at GO?
The largest single insider open-market purchase at GO in the rolling window was $1.7M by President and CEO Potter Jason J. N. on 2026-03-19.
What is the total insider buy and sell value at GO in the current window?
Inside the rolling window, insiders at GO bought $8.3M and sold $923K based on SEC Form 4 filings.
Can I get alerts for GO insider trading?
Yes. Tracefour sends a free email when a new SEC Form 4 purchase or sale is filed at Grocery Outlet Holding Corp. (GO). Alerts are set per company from the page itself, there is no paid tier, and each email links to the original filing on SEC EDGAR.
Related companies
Grocery Outlet Holding Corp. is in the Retail Trade sector.